How to Start a POD Business on Pinterest

Starting a print-on-demand (POD) business on Pinterest takes more than guesswork. It’s about finding trending products, validating that people are indeed buying them, and posting high-quality Pins to promote them consistently.

In this post, I’ll show you the exact work flow to start a print-on-demand (POD) business on Pinterest. You’ll learn how to design with Kittl, validate your niche with EverBee, and use Printify to handle fulfilment automatically, so you can focus on marketing and scaling via Pinterest.

Why this workflow matters: so you don’t waste hours designing products no one’s searching for.

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Step 1: Validate Your Product with EverBee

Before you design anything, you need to confirm that people are already buying what you want to create.

Open EverBee, type in a product idea like “quote hoodie” or “boho wall art,” and sort by Top Revenue. Look at:

• Number of sales and reviews

• Average price point

• Keywords that appear in bestseller listings

  
  

If multiple sellers are making $500–$2,000 a month from similar items, that’s your signal to go in, not to copy, but to create your own version with a twist.

Step 2: Design Your Product with Kittl

Once you know what sells, it’s time to make something eye-catching.

I like to open Kittl and start with a blank canvas or an existing template that fits the vibe I’m going for , e.g a clean quote tee, an aesthetic mug, or a minimalist print. Kittl’s fonts and shapes make it easy to build designs that feel “Pinterest ready” without being overdone.

I’ll pick one short trending phrase, test a few type styles, and stick to neutral tones that photograph well. When the layout feels balanced, I export it as a high-resolution PNG with a transparent background.

Then I pop that PNG into Canva to test it on a mock-up. For example, a cozy hoodie flat-lay or a mug beside a laptop. This helps me see how it will actually look in the Pinterest feed before I upload it to Printify.

The key here is clarity: simple fonts, good spacing, and colors that fit your brand mood board. Busy designs get ignored BUT clean ones get pinned.

Step 3: Set Up Fulfilment with Printify

Once I’m happy with the design and mock-ups, I head over to Printify to bring it to life.

This part is quick, just think of it as setting up your “back end,” so you never have to touch packaging, printing, or shipping.

In Printify, you’ll:

1. Upload your design

2. Pick the product you want to sell (for example, a Bella Canvas tee or a ceramic mug), and

3. Browse a few suppliers to see which one offers the best quality and shipping times.

Personally, I like to choose a supplier closest to my audience: UK shoppers get UK fulfilment, US shoppers get US fulfilment. It just makes everything faster and smoother.

Then, set your pricing with a healthy profit margin (don’t be afraid to price well because this is a business), write a clear product description, and connect your Etsy or Shopify store.

After that, Printify takes over. When someone buys, they print and ship automatically and you can focus on creating new designs and driving traffic instead of packing boxes.

Step 4: Create Scroll-Stopping Pins

Now that your product exists, it’s time to put Pinterest to work.

The secret to success on Pinterest is visual consistency. You want every Pin to be a scroll stopper, bonus points if all your pins look like part of a brand.

Here’s how to make Pins that convert:

• Use vertical images (2:3 ratio)

• Add soft text overlay (“Minimalist Hoodie Everyone’s Saving This Week”)

• Keep your color palette consistent (neutrals, pastels, or whatever matches your shop)

• Always include your logo or shop name at the bottom corner

  
  

You can make Pins quickly in Ideogram.

Then, post them to Pinterest boards that match your niche. Thanks to tools like Tailwind, you can bulk schedule your pins for several weeks at a time.

Step 5: Pin Strategically (and Consistently)

Timing and consistency make all the difference. According to Sprout Social, the best engagement on Pinterest happens on Tuesdays, Wednesdays, and Thursdays around ten in the morning. That is when users are actively searching and saving, not just scrolling.

Aim to publish three to five fresh Pins per product, each with a different photo angle or background. Add your keywords naturally in both the title and description so Pinterest knows what your product is about.

Example:Cozy quote hoodie you will want to wear every day. Soft cotton blend and minimal print. Perfect for autumn outfits or working from home days.

This kind of description works because it mixes emotion, detail, and context. The first line sets the feeling, the second explains what it is made of, and the last connects it to everyday life.

I use Tailwind or Pinterest’s built in scheduler to plan my Pins weekly. Batch scheduling keeps my content going out regularly so I can focus on designing new products instead of worrying about posting every day.

Step 6: Track, Test, Repeat

Now it’s time to be led by the numbers. Check your analytics every week.

• Which Pins got the most clicks?

• Which product views translated into sales?

• Which color palette or phrase got saved most often?

Then double down on what’s working. Create new variations. This could be different quotes, new mock-ups, updated color schemes ; then pin them again.

Remember: one great Pin can keep sending traffic for months.

Step 7: The Pinterest POD Workflow

If you remember nothing else, keep this three-step system at the heart of your process:

1️⃣ Validate → 2️⃣ Design → 3️⃣ Pin

• Validate: Use EverBee to confirm demand before you design.

• Design: Create visually clear, trend-aligned products with Kittl and fulfil through Printify.

• Pin: Upload 3–5 Pins per product, optimized for keywords and consistency.

That’s it — no paid ads, no complicated funnels, just smart design and intentional pinning.

Final Thoughts

Pinterest is not a fast-viral platform but it’s a quiet compounder. Every Pin you publish has a lifespan of months, sometimes years.

Start small: one design, one board, one week of consistent posting. Then watch what happens when your Pins start driving traffic and Printify fulfils every single order without you lifting a finger.

Your next bestseller might already be sitting in your Kittl drafts all that’s missing is the Pin.